Grand Prize Winner
₹25,000cash prize
Cheers To The Winners!
A heartfelt thank you to everyone who made the #UjjivanEasyEasy challenge a roaring success on Hipi! With an incredible 503+ million views, 9.4+ million likes, 60,000+ videos uploaded, and participation in 14+ languages, this campaign truly brought communities together to celebrate creativity and ease.
Congratulations! Check out the list of winners here.
Are you ready to win prizes worth ₹1 lakh?
It's time to showcase your talent in the #UjjivanEasyEasy challenge!
Introducing the #UjjivanEasyEasy challenge where creativity meets the joy of banking!
Hipi has teamed up with Ujjivan Small Finance Bank to bring you an exciting opportunity to get creative with their catchy jingle! Whether you're into dance, lip-sync, fashion, or any other genre, this challenge is for YOU! All you have to do is put your unique spin on Ujjivan Small Finance Bank's jingle - whether through an epic lip-sync or stylish transition. Groove to the catchy jingle "Banking jaise meri marzi, Ujjivan makes it easy, easy!" and let your unique style shine with a fun, easy-to-learn hook-step. Whether you're a pro or a beginner, it's all about having fun and showing off your personality and surroundings. It's your chance to show off your creativity and win big while doing what you love.
So, what are you waiting for? Join the #UjjivanEasyEasy challenge now and dance, style and giggle your way to amazing rewards!
How to Participate
How to Participate in #UjjivanEasyEasy challenge
Watch, Listen, and Learn: Get familiar with the official Ujjivan Small Finance Bank jingle that embodies the spirit of effortless banking. Check out the playlist to discover the theme song for this challenge, available in 11 languages!
Master the Hook-Step: Check out the tutorial video where our choreographer breaks down the dance move step-by-step. It's simple, fun, and a perfect symbol of the freedom Ujjivan Small Finance Bank offers. Practice until you nail it!
Record Your Video: It’s your turn! Record yourself performing the dance move to the official Ujjivan Small Finance Bank jingle. Put your unique spin on the jingle through a stylish transition, lip-sync, or even a singing video. No matter your style, we want to see how you can make banking fun in your own way!
Incorporate Your Surroundings: Show us how banking with Ujjivan Small Finance Bank fits seamlessly into your life - whether you’re at a festival, workplace, college, studio, or even inside home. Get creative with your locations and involve friends or family to make your video stand out. The more unique, the better! Preferably refrain from wearing crop tops, shorts, or any revealing attire in their videos for the #UjjivanEasyEasy campaign.
Use the Hashtags: Post your video on the Hipi app with the hashtags #UjjivanEasyEasy and #UjjivanSFB. Make sure your videos are public so everyone can enjoy your creativity!
Spread the Word: The more shares, the merrier! Encourage your friends, family, and colleagues to join the fun. Extra points for the most shared videos!
Exciting Rewards Await!
5 Gold Winners
Hipi shop vouchers worth ₹5,000
50 Silver Winners
Hipi shop vouchers worth ₹1,000 (Daily leaderboard winners)
Grand Prize Winner
₹25,000cash prize
Explore the leaderboard to see the rankings and top performers!
Shoutout: On Hipi and Ujjivan’s official social media pages
Feature: On the Discover Page of the Hipi app
Tips for an Awesome Video
Highlight the Jingle and Dance: Keep the official Ujjivan Small Finance Bank jingle and dance hook-step at the center of your video.
Sync Up: Make sure your performance is in sync with the audio.
Engage and Entertain: Make your videos fun and enjoyable to watch!
Showcase Banking Perks: Highlight the ease and joy of banking with Ujjivan Small Finance Bank.
Focus on Quality: Good lighting and clear audio can make your video shine.
Duet the Tutorial or Ads: Check out the Ujjivan Small Finance Bank playlist and get creative!
Terms and Conditions
Eligibility: Open to legal residents of India aged 18 and above. Employees of Ujjivan Small Finance Bank and related entities are not eligible.
Challenge Period: Starts on 16th September 2024 till 10th November 2024. Submit your entries within this period to be eligible.
Entry Guidelines: Upload at least one video on the Hipi app, follow Ujjivan Small Finance Bank’s account, and use the hashtags #UjjivanEasyEasy and #UjjivanSFB.
Content Guidelines: Ensure your videos are original, appropriate, and compliant with Hipi's content policies.
Rights to Content: By participating, you grant Hipi and Ujjivan Small Finance Bank permission to use your videos for promotional purposes.
Winner Notification: Winners will be notified within 30 days after the challenge ends, and must respond within 7 days to claim their prize.
Prizes: Hipi shop vouchers are non-transferable and cannot be exchanged for cash.
General Conditions: Hipi reserves the right to modify or cancel the challenge in case of unforeseen circumstances.
The #UjjivanEasyEasy challenge is all about joy and ease, just like banking with Ujjivan Small Finance Bank. So, let your personality shine through your dance and make banking with Ujjivan Small Finance Bank fun and easy! We can't wait to see your amazing videos. Get dancing, get creative, and win prizes worth ₹1 lakh! Hipi Karo More Karo!
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